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Reduce, Reuse, Reimagine: Sorting Out the Recycling System
Reduce, Reuse, Reimagine: Sorting Out the Recycling System
Ecosystems require balance to survive, and when that balance is compromised, as in the extinction of a resource or a species, disaster can fall onto the system as a whole. This vital management of resources can be seen in economic systems, as well. A healthy ecosystem is like a healthy economy, with competing mechanics inadvertently working in concert to sustain itself. In both of these worlds, we observe that when a healthy distribution of resources is achieved, systems can not only function, but flourish. The United States’ recycling system has the potential to create over one million new jobs and remove a massive amount of greenhouse gases from the atmosphere. A functional recycling system can also save money by providing manufacturers with high quality materials to generate new items. However, this potential has yet to be embraced. Unlike the layers of systems seen in a thriving and healthy forest, our recycling system is bottlenecked, clustered, and contaminated. How can the United States – one of the leading nations on innovation and technology – lag behind in the most obvious of resource recovery systems? Where in the history of recycling did we veer so far off course as to continue hovering at a dismal 34% recycling rate, while other nations have rates double that or more? In the years following World War II there was a rise in recycling efforts but in recent years there has been a great decline. Americans want to recycle, and to know that their actions make a difference. They want confirmation that their time spent sorting recyclables from trash isn’t wasted. But while we see many efforts to support recycling much of our waste still ends up in landfills. Throughout Reduce, Reuse, Re-imagine, Beth Porter provides a great resources about recycling, explaining the complexity, guiding individual action, and contextualizing its history. This book reveals how we arrived at this state of dysfunction, and what steps we need to employ to be an active participant in strengthening our recycling system. Nature knows how to recycle itself, decomposing waste back into the soil to continue the circle of growth. We should follow its lead.
0524 viewsCompleted
My Cruel Mate
My Cruel Mate
" You are no one to me, you are nothing, and don't ever expect anything from me. You were bought here to play the part of a Luna and gratify my sexual desire," My Mate and new alpha said, with no remorse or any kind of affection in his gaze, tears well in my eyes but I refused to cry for the man who beds other women in my presence. I look him in the eyes and answer; " Yes," " No," He growls " Yes, Alpha," I repeat and he walks past me, once he's out of my sight, my legs give up just as tears roll down my cheeks. ... " You're pregnant, Luna, congratulations," My world stopped as I looked at the doctor, she was happy that the pack would have an heir, but I wasn't, you can't be when you've suffered so much at the hands of your fated mate. I ran, I ran and ran but it wasn't far enough for the mighty alpha.
0521 viewsOngoing
A Gut Feeling: Conquer Your Sweet Tooth by Tuning Into Your Microbiome
A Gut Feeling: Conquer Your Sweet Tooth by Tuning Into Your Microbiome
Heather Anne Wise Self-Development
Dead foods—devoid of any microscopic life—are causing us to feel sick, tired, and depressed. In A Gut Instinct: Conquer Your Sweet Tooth by Tuning Into Your Microbiome, Heather Wise takes you through her personal journey uncovering a hidden inner world of microflora that shapes our mood, physical health, sweet cravings, and even genes. Sweet Palate gives practical steps in rebalancing and healing our gut microbial balance to relieve stress, digestive upsets, inflammation, bloat, excess belly fat, and improve our mood. Wise offers a much sought after alternative to the complex world of fad diets and calorie counting in this easy, evidence-based guide for wellbeing. Rooted in scientific research and providing a number of healthy sweet fixes high in prebiotics and probiotic foods that support the growth of healthy gut flora, this book is a practical guide to help heal our relationship with food and tune into what our gut has been trying to tell us.
0451 viewsCompleted
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
Drew Eric Whitman Self-Development
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More
0369 viewsCompleted
Toxic Friendships: Knowing the Rules and Dealing with the Friends Who Break Them
Toxic Friendships: Knowing the Rules and Dealing with the Friends Who Break Them
Suzanne Degges-White all
Good friends and healthy friendships are crucial to women's well-being at every stage of life. But what happens when a friendship turns toxic? When a friend becomes hurtful or mistreats another? When a friend abandons another in a time of need? Here, Suzanne Degges-White and Judy Pochel Van Tieghem explore such toxic friendships and how women navigate the ups and downs, as well as how broken friendships can be mended and bad friendships ended. Explaining and illustrating the "rules of friendship" at various stages of life, the authors reveal what it takes to be a good friend, how to identify bad friends, and how to move forward when friendships turn sour. Vignettes of toxic friendship behaviors are shared, as well as tips on how best to respond to these rule-breaking friends in order to rebuild damaged relationships and repair a friendship's foundation (when appropriate) and how to decide when it's time to let go of a relationship that is bringing you down versus keeping you afloat. Information for parents is also provided, to aid them as they help their daughters navigate their friendships. We all need friends, but knowing when and how to let go can help us all be better friends--to ourselves, and also to others.
0249 viewsCompleted
Kalliopee: A Princess's Sacrifice
Kalliopee: A Princess's Sacrifice
After years of violent battles, Kalliopee agrees to sacrifice her freedom by marrying the prince of the enemy kingdom in order to bring peace. In a world where women are treated as slaves rather than wives, she is still delighted to be reunited with her first love, Karel. However, life is unpredictable, and the horrors of war have transformed Karel into a tough and ruthless heir to the throne, who despises the Viridians more than anything. While he has no qualms about mistreating Kalliopee, his determination wavers when confronted with her striking eyes. In the midst of desire and animosity, schemes and plots, dreams and disillusionment, will the princess’s heart endure the price of her liberty?
075 viewsCompleted
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