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CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
Drew Eric Whitman Self-Development
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More
0870 viewsCompleted
Guardian-In-Law
Guardian-In-Law
Kaze Lee just married the woman of his life, Darcy Quint, but on the night of their wedding, his family sent him to fight in a war on behalf of his brother. Forced to leave his wife alone, he fought many brutal battles and won many of them, ultimately winning the war. He returned with glory and honor, but his wicked brother poisoned him because of jealousy, turning him into a retard. Fortunately, an intimate session with his wife cured him. Never forgetting the oppression of his family and the insults he received from the world, he ought to take revenge on those who hurt him and his wife now that he had awakened.
0837 viewsOngoing
Eternal Dharma: How to Find Spiritual Evolution through Surrender and Embrace Your Life's True Purpose
Eternal Dharma: How to Find Spiritual Evolution through Surrender and Embrace Your Life's True Purpose
Vishnu Swami all
We often feel powerless in our lives. We have many desires but are limited in our ability to transform those wishes into tangible results. We are confused and unsure about what will really make us happy. In Eternal Dharma, Vishnu Swami guides you on a journey to align yourself with the natural flow of existence through the ancient Eastern knowledge of Veda. Eternal Dharma distills 5,000 years of spiritual wisdom so you can learn to live an enlightened, effective, and fulfilled life. Vishnu Swami inspires you to take action and manifest your fullest spiritual potential in everything you do: Explore the subtle and physical domains to achieve a totally new relationship with reality. Learn the radical new system of effectiveness. Gain clarity on all spiritual and religious paths. Free yourself from pain and suffering to reach pure, transcendental love.
0801 viewsCompleted
In Good Faith: Secular Parenting in a Religious World
In Good Faith: Secular Parenting in a Religious World
Maria Polonchek all
Part memoir, part cultural exploration, this book covers the author’s journey as she grows up in an evangelical Christian home, leaves religion behind as a young adult, and goes on to raise children in a family outside of religious belief. Maria Polonchek weaves a personal story with up-to-date studies and philosophic exploration of what it means to raise secular children in an otherwise religious world. Offering careful and respectful advice for other parents who are raising their children outside of a particular religious belief system, she explores the many other ways of instilling identity, belonging, and meaning into our lives and the lives of children. Honest and irreverent, the author admits to her religious “baggage” and searches for better understanding of such topics as religious education, morality, awe, death, purpose, and meaning, and tradition from secular perspectives. She interviews experts, looks at various studies, and turns to a variety of sources for answers, while maintaining a casual and personal tone. While she ultimately argues for parents to let their children shape their own beliefs, she encourages families to tend to existential and social needs that sometimes go unnoticed or unconsidered in life outside religion.
0722 viewsCompleted
MY SCARRED LUNA
MERGING BOOK 1 & 2 "Rainbow! You should be the one begging to stay! We both know that no one else would love you as I do! Who else is going to accept a scarred and wolf-less woman like you if not me?" Jean roared and shattered my heart. "You're so ugly that babies will take one look at you and scream! To top it up, you're wolf-less! You are an abomination!" Jasmine— Jean's supposed sister hurled hurtful words at me. _________________________________________ Wolf-less and Scarred; Unwanted and Ugly, will Rainbow ever find true love? Rainbow was once the eye of beauty itself until two days before her eighteenth birthday. A fire starts and in order to save her boyfriend— Jean, she jumps into the fire despite her wolf's warnings. In saving Jean, she suffers unimaginable burns and the pain is so unbearable that her wolf falls into a hopeless sleep. Therefore, causing her to be wolf-less. Due to her scars, she starts suffering abuses from her pack. The only thing that keeps her going is because she believes her boyfriend loves her despite her scars. Until she catches him cheating on her with his adoptive sister and instead of feeling remorseful, they hurl hurtful words at her because of her condition.This shatters her heart into pieces and when all hope seems lost, the goddess sends her another man in the form of the beautiful Alpha of the pack. Will she finally find true love and her place in the world?Or will she be mocked and played like Jean had done? Unbeknownst to her, her unpredictable journey just began. Follow Rainbow into this fantasy world and find out the twisted things that the goddess has in store for both her and her Alpha mate. NB: Not your typical werewolf story.
0590 viewsOngoing
Mr. Warfield, Your Wife Is Running Away Again
Mr. Warfield, Your Wife Is Running Away Again
Her brother stole away his intended bride. Amidst the chaos, she seized the moment and declared, "Let the wedding proceed. I'll marry you."He was the man of her dreams, and their journey after the wedding marks her pursuit of her newfound husband.Through countless trials and tribulations, she realized that she couldn't thaw the icy exterior of this man. Eventually, it was her turn to take a stand. The one who had always been subservient to him finally uttered one day, "I want a divorce."He asked, "What's the matter?""Loving someone is so draining," she replied."And what about being loved by someone?""I don't know. You've never loved me," she retorted, her voice tinged with sorrow."Then, from tomorrow, I will love you."Unbeknownst to her, everyone knew he treated her like a precious gem. He just never said the words 'I love you' out loud.
0364 viewsOngoing
Slow Ride: A Rough Riders Short, Book # 8.5
Slow Ride: A Rough Riders Short, Book # 8.5
Lorelei James all
One long wedding reception. One impatient bride. One smitten groom. And one honeymoon in paradise… if they don't kill each other first. Keely McKay Donohue is enduring the longest wedding reception of her life: her own. The only saving grace is afterward she’ll have two weeks alone with her new husband. But rather than agreeing to a quickie to officially consummate their marriage, Jack is adamant they hold off until reaching their honeymoon destination. Jack believes his wait-for-the-honeymoon plan is romantic, until he realizes it’s only put Keely in a fighting mood. If he wants to get back on his temperamental bride’s good side, he’d better find a way to sweep his cowgirl off her boots. Fast.
0314 viewsCompleted
Wicked and Wild: A Kindred Tales Duet
Wicked and Wild: A Kindred Tales Duet
Evangeline Anderson all
Two sisters, both born with a Gift… Samantha leads lost spirits home, Hanna can see Beyond the Veil But both are in terrible danger... Are you ready for two Spicy and Spooky Kindred Tales in one book? Get ready for Wicked and Wild… In "Possessed by the Wulven," Sam's ghost-hunting mission collides with skeptic R'orn, creating sparks of annoyance and attraction. She’s stuck with the huge Kindred warrior in a haunted inn, one room, and a single bed—temptation rises. But when spirits take control, passions ignite…and enemies might just become lovers. In "Guarded by the Ghost," Hanna's curse attracts a terrifying Dark Entity, leading her to a ghostly Kindred protector, Wraith. Together, they face a sinister force that hungers for her soul. Can enemies turned lovers survive the shadows that threaten their very existence? Explore these tales of paranormal romance, where love, danger, and the supernatural intertwine in a haunting journey beyond the veil. Will Sam, Hanna, and their Kindred Protectors conquer the darkness that surrounds them? You’ll have to read this Enemies to Lovers, Touch her and Die, Only one Bed, Spicy Shifter and Ghost Romance, Wicked and Wild, to find out! Author's Note--my heroines are threatened and in danger in parts of these two novellas but I promise things work out in the end. As always, please read responsibly.
0297 viewsCompleted
The Vanishing of Carolyn Wells: Investigations into a Forgotten Mystery Author
The Vanishing of Carolyn Wells: Investigations into a Forgotten Mystery Author
Rebecca Rego Barry all
The Vanishing of Carolyn Wells is the first biography of one of the “lost ladies” of detective fiction who wrote more than eighty mysteries and hundreds of other works between the 1890s and the 1940s. Carolyn Wells (1862–1942) excelled at writing country house and locked-room mysteries for a decade before Agatha Christie entered the scene. In the 1920s, when she was churning out three or more books annually, she was dubbed “about the biggest thing in mystery novels in the US.” On top of that, Wells wielded her pen in just about every literary genre, producing several immensely popular children’s books and young adult novels; beloved anthologies; and countless stories, prose, and poetry for magazines such as Thrilling Detective, Life, The Saturday Evening Post, Harper’s, and The New Yorker. All told, Wells wrote over 180 books. Some were adapted into silent films, and some became bestsellers. Yet a hundred years later, she has been all but erased from literary history. Why? How? This investigation takes us on a journey to Rahway, New Jersey, where Wells was born and is buried; to New York City’s Upper West Side, where she spent her final twenty-five years; to the Library of Congress, where Carolyn’s world-class collection of rare books now resides; and to many other public and private collections where exciting discoveries unfolded. Part biography and part sleuthing narrative, The Vanishing of Carolyn Wells recovers the life and work of a brilliant writer who was considered one of the funniest, most talented women of her time.
0255 viewsCompleted
Hot and Rowdy: To Tame a Burly Man, Book One
Hot and Rowdy: To Tame a Burly Man, Book One
Frankie Love all
When Cassidy Jones shows up at the Burly Bar I know what I need. Her. Gentle in ways my calloused hands aren’t and tender in the ways I crave, there is no denying the spark. She just moved to town to nanny, but after one night I want to be the one looking after her. She’s never ridden a cowboy — let alone a horse, but it’s time she learns. And I’m just the cowboy to teach her. Burly is one town over from Home, WA where the Rough family lives. The Rowdy boys are their cowboy cousins. Get ready for them to lasso your heart!
0244 viewsCompleted

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