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Innovating Innovation: Leadership Tools for Moving Your Business Forward and Making Change Happen
Innovating Innovation: Leadership Tools for Moving Your Business Forward and Making Change Happen
Breakthrough Innovation Tools for Successful Leadership Innovation needs innovation: Innovation is broken. Business leadership and management struggle to find ways to crack through their own corporate politics or bureaucratic silos, to move from defense to offense, to nurture real breakthrough, to drive visionary creativity in ways that add new value to everything they do. In Innovating Innovation , David Morey, one of America’s leading strategic consultants, will teach, coach, and guide you across eleven concrete and pragmatic steps that unlock and drive day-to-day innovation in your business and help you gain a long-term competitive advantage in your marketplace. Make change and innovation happen: Innovating Innovation synergizes what is best in classic innovation theories with an insurgent strategic model inspired by one of Morey’s first corporate clients, Apple founder Steve Jobs. It shows how to lead innovation that creates the products of visionary genius without the necessity for actual genius. It provides practical tools and guidance on building and leading the teams, working conditions, organizational structures, and cultures of market-made and market-making innovation. It illustrates a roadmap to the disruptive periphery, the organizational margins at which real innovation actually takes place. Innovation can be taught: Innovating Innovation is a framework to counter failure. It directs you, the reader, to the consumer, the very person who will actually tell you how to innovate the benefits to create a future you can own. This book invites you to “think different,” to become a change leader, to go the “wrong” way to get to the right places. And it shows you how to apply the pragmatic lessons of Agile software development to absolutely everything and to accelerate your leadership career and your company’s success by stepping up from mere evolution to punctuated equilibrium, evolution as breakthrough. Your business needs unique innovation: You and your business need innovation as never before and unlike anyone else’s. This is lesson number one. And in the space of eleven chapters, Innovating Innovation offers lesson number two: You don’t need to be a genius to deliver the performances, products, and services of innovation at genius levels in the most opportunity-rich and threat-intensive business environment in history. Your management and leadership skills will improve immensely, taking your business to a level of innovation success beyond what it has ever achieved before. Innovating Innovation is a step-by-step handbook for teaching, and at times even tricking, your organization, your culture, and your company into real-world change. After reading this new battlefield manual for innovation, you will: Learn the Disruptive Periphery Concept and how it can give you the tools to help your business Discover a practical marketing-centric focus applied to innovation Reap the benefits of lessons developed from thirty years of real-world global consulting and training experience
01.2K viewsCompleted
Marry Me Please, Cowboy: Coyote Cowboys of Montana, Book Two
Marry Me Please, Cowboy: Coyote Cowboys of Montana, Book Two
Sinclair Jayne Romance Marriage
She has her eye on the prize. He has his eyes on her. Former soldier, now rodeo cowboy, Huck Jones doesn’t believe in love or marriage. Still, a promise is a promise, and he’s prepared to honor his fallen team leader’s wish to walk his sister down the aisle in Marietta, Montana. When the groom bolts moments before the ceremony, Huck offers himself as her alternative groom. Barrel racer Willow McBride hates the cowboy code, and the soldier code is even more annoying. She’s pregnant, not helpless, so when her late brother’s sexy friend offers himself as a sacrificial husband, the answer is a resounding no. She wants love not duty. Plus, the 85th Copper Mountain Rodeo is looking to be her last as a competitor, and she intends to win. Huck may no longer be a soldier, but he still believes no man—or woman—should be left behind. He’ll need to woo the beautiful, stubbornly independent cowgirl and change her mind. Failure is never an option.
01.2K viewsCompleted
How to Age in Place: Planning for a Happy, Independent, and Financially Secure Retirement
How to Age in Place: Planning for a Happy, Independent, and Financially Secure Retirement
Robert F. Bornstein Self-Development
The first authoritative and comprehensive guide to "aging in place"--a burgeoning movement for those who don't want to rely on assisted living or nursing home care--which allows seniors to spend their later years living comfortably, independently, and in their own home or community. For millions of Americans, living in a nursing home or assisted living facility is not how they’d prefer to spend their retirement years. This is why more and more people are choosing to “age in place.” In this empowering and indispensable book, clinical psychologists and aging specialists Mary Languirand and Robert Bornstein teach readers how, with planning and foresight, they can age with dignity and comfort in the place of their own choosing. How to Age in Place offers useful, actionable advice on financial planning; making your home physically safe; getting around; obtaining necessary services; keeping a healthy mind, body, and spirit; and post-retirement employment. A necessary resource for seniors, their adult children, and eldercare professionals, How to Age in Place is both a practical roadmap and inspirational guide for the millions of seniors who want to make their own decisions and age well.
01.1K viewsCompleted
Mad Monk Manifesto: A Prescription for Evolution, Revolution and Global Awakening
Mad Monk Manifesto: A Prescription for Evolution, Revolution and Global Awakening
Change The World By Changing Yourself Find answers: Today, it’s easy to get outraged by world events, frustrated by our own personal battles, and disenfranchised from government and leadership. Born of moral indignation, informed by decades of study, and seasoned by a life of devoted self-cultivation, Monk Yun Rou’s Mad Monk Manifesto has the answers we’re looking for, organically cohering personal prescriptions and calls to social and political action in one powerful document. Discover venerated wisdom: Based on ancient Chinese wisdom such as Lao Tzu’s Tao Te Ching , Mad Monk Manifesto is part tour guide to consciousness, part recipe for personal development, part prescription for environmental salvation, and part handbook for social change. In approximately 70,000 words, the book’s six chapters (framed by an introduction and afterward) follow the traditional Taoist prescription for changing the larger world by changing ourselves first. Improve yourself―and the world: In the same way ripples move away from a stone dropped into a pond, Mad Monk Manifesto begins with our personal lives, discussing topics such as diet, exercise, meditation, and mind/body practice, and spreads to our public environment, describing ideas such as what we can do to improve the community, the government, and the world. Full of everything from advice for a healthy, conscious lifestyle to suggested actions we can take to enhance the lives of friends, family, coworkers, and community members, Mad Monk Manifesto highlights spirituality and service, the goals of an awakened life. Learn something new: Each chapter of Mad Monk Manifesto is creative and fresh, offering proactive solutions in single-paragraph exhortations and prescriptions against a backdrop of lessons from Chinese history, the wisdom of ancient sages like Lao Tzu, and stories born of author Monk Yun Rou's journey from privileged Manhattanite to practicing Taoist monk. Inspirational and informative, exhortative and prescriptive, this modern Alan Watts creates a complete and immersive experience for everyone who picks up his Mad Monk Manifesto ―a portrayal of everything from the mundane to the sublime through the lens of the philosophy best known from George Lucas’ Star Wars saga, the Green Movement, and surf and hippie cultures. Emerge with a new way of seeing life, a series of concrete steps to take for personal transformation, and an action plan for working in the community to provoke change. Mad Monk Manifesto is precisely what the world needs at a time of unprecedented environmental disasters, international instability, and divisive and unreliable leadership. After reading this book, you will learn: How to relax, rectify, and rebalance life How to bolster the community and deepen culture How to effect positive change in commerce, government, power, and the environment For readers of Alan Watts, Ursula Le Guin, and Change Your Thoughts―Change Your Life by Dr. Wayne W. Dyer
0979 viewsCompleted
Deviced!: Balancing Life and Technology in a Digital World
Deviced!: Balancing Life and Technology in a Digital World
Doreen Dodgen-Magee Self-Development
With current statistics suggesting that the average American over the age of 14 engages with screens upwards of 10 hours a day, the topic of our growing dependence upon technology applies to nearly everyone. While the effects differ at each point of development, real changes to the brain, relationships, and personal lives are well documented. Deviced! explores these alterations and offers a realistic look at how we can better use technology and break away from the bad habits we’ve formed. Using personal stories, cutting edge research, and anecdotes from youth, parents, and professionals, Dodgen-Magee highlights the brain changes that result from excessive technology use and offers an approach to the digital world that enables more informed and lasting change and a healthier long-term perspective. Given that the reader is living within a culture of ever-changing and advancing technologies, Deviced! is written in such a way that its contents can weather the constantly changing digital landscape by focusing on the concepts of honest assessment and healthy boundary setting rather than on specific technologies or platforms. Deviced! offers a mindful approach to assessing current technology use, breaking bad habits, setting new norms, and re-engaging with life with renewed richness and awareness.
0966 viewsCompleted
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
Drew Eric Whitman Self-Development
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More
0821 viewsCompleted
Strong, Silent Type: Rough Riders, Book 6.5
Strong, Silent Type: Rough Riders, Book 6.5
He’s a fool for letting her go… Wyoming rancher Quinn McKay is biding his time until his wife comes to her senses and calls a halt to this trial separation—he’d never believed their marital rough patch could become permanent. Libby McKay knew when she married the gruff cowboy that he wasn’t one to blather on about his feelings. But three months have passed, and her stubborn-as-a-mule husband is still living by himself. Seems he’d rather hold onto his pride than hold onto her. When Quinn realizes Libby is determined to move on if he doesn’t change, he asks her for one weekend to rekindle their love life and to hash out their differences. Reigniting their passion is easy. The hard part comes when they open up to each other and sort through past mistakes, figuring out if what remains between them is strong enough to survive a new beginning.
0812 viewsCompleted
Eternal Dharma: How to Find Spiritual Evolution through Surrender and Embrace Your Life's True Purpose
Eternal Dharma: How to Find Spiritual Evolution through Surrender and Embrace Your Life's True Purpose
Vishnu Swami all
We often feel powerless in our lives. We have many desires but are limited in our ability to transform those wishes into tangible results. We are confused and unsure about what will really make us happy. In Eternal Dharma, Vishnu Swami guides you on a journey to align yourself with the natural flow of existence through the ancient Eastern knowledge of Veda. Eternal Dharma distills 5,000 years of spiritual wisdom so you can learn to live an enlightened, effective, and fulfilled life. Vishnu Swami inspires you to take action and manifest your fullest spiritual potential in everything you do: Explore the subtle and physical domains to achieve a totally new relationship with reality. Learn the radical new system of effectiveness. Gain clarity on all spiritual and religious paths. Free yourself from pain and suffering to reach pure, transcendental love.
0726 viewsCompleted
First Comes Marriage, Then Comes Love
First Comes Marriage, Then Comes Love
Sarah Gardner is rushing to get herself married. She doesn’t require her partner to be filthy rich or anything, just without any vices or bad habits. As long as he fits that bill, she’ll marry him. Charles Xander is being forced by his domineering mother to marry. Thus, he ends up hitched to a woman his mother picked out for her. In any case, neither of them have time to date anyway. Besides, they’ll need to get married at some point, so why does it matter who they marry at all? Things change, of course. And for Sarah and Charles, they inevitably do…Even if they never expected them to.
0720 viewsOngoing
Buddha for Beginners
Buddha for Beginners
Stephen T. Asma all
Despite the widespread popularity of Buddhist practices (like meditation), there is little understanding of the complex philosophy behind Buddhism. The historical Buddha, Gautama, was a real person—a radical—who challenged the religious leaders of his day. Buddha For Beginners introduces the reader to the historical Buddha, to the ideas that made him change his life, and to the fascinating philosophical debates that engaged him and formed the core of Buddhism. Buddha For Beginners compares Buddha's philosophy with those of his contemporaries, the later Buddhist schools, and Western Philosophy. The book includes a survey, distinguishing the philosophical differences among later schools of Buddhism, such as Theravada, Madhyamaika, Tantric, Zen, and others. Buddha For Beginners is not a book you read, it is a book you experience. It makes you stop and close your eyes. Through some magical combination of words, drawings, and intuitive wisdom, Buddha For Beginners conveys not only the facts of Buddhism, but the peace, the silence...the feel of it. It is historically accurate, spiritually challenging, and the white spaces mean as much as the words.
0639 viewsCompleted
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