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CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
Drew Eric Whitman Self-Development
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More
0908 viewsCompleted
Guardian-In-Law
Guardian-In-Law
Kaze Lee just married the woman of his life, Darcy Quint, but on the night of their wedding, his family sent him to fight in a war on behalf of his brother. Forced to leave his wife alone, he fought many brutal battles and won many of them, ultimately winning the war. He returned with glory and honor, but his wicked brother poisoned him because of jealousy, turning him into a retard. Fortunately, an intimate session with his wife cured him. Never forgetting the oppression of his family and the insults he received from the world, he ought to take revenge on those who hurt him and his wife now that he had awakened.
0897 viewsOngoing
Sinful Desires: My Uncle Is Mine
Sinful Desires: My Uncle Is Mine
"You are playing with fire, doll," he warned, eyes dark and dangerous. "A very deadly fire." I looked at the chains on the bed again and pictured them clamped on my wrists, my tits and pussy in full display... Maybe deadly will do for now... *. *. *. *.*Harbouring feelings for someone older than me seems deadly especially when the said person is my uncle. Despite knowing this, the thirst for a drop from his hot-as-hell river of sexiness can't be quenched. Fantasies turned into cravings which in turn spurred the implementation of my devious plans to get him all to myself. Will this blood barrier push him away from acknowledging this mutual feeling of lust, or will his fuel be poured on my burning coals?
0664 viewsOngoing
The Innovation Illusion: How So Little Is Created by So Many Working So Hard
The Innovation Illusion: How So Little Is Created by So Many Working So Hard
Fredrik Erixon all
Timely, compelling, and certain to be controversial—a deeply researched study that reveals how companies and policy makers are hindering innovation-led growth Conventional wisdom holds that Western economies are on the threshold of fast-and-furious technological development. Fredrik Erixon and Bjorn Weigel refute this idea, bringing together a vast array of data and case studies to tell a very different story. With expertise spanning academia and the business world, Erixon and Weigel illustrate how innovation is being hampered by existing government regulations and corporate practices. Capitalism, they argue, has lost its mojo. Assessing the experiences of global companies, including Nokia, Uber, IBM, and Apple, the authors explore three key themes: declining economic dynamism in Western economies; growing corporate reluctance to contest markets and innovate; and excessive regulation limiting the diffusion of innovation. At a time of low growth, high unemployment, and increasing income inequality, innovation-led growth is more necessary than ever. This book unequivocally details the obstacles hindering our future prosperity.
0663 viewsCompleted
Mr. Warfield, Your Wife Is Running Away Again
Mr. Warfield, Your Wife Is Running Away Again
Her brother stole away his intended bride. Amidst the chaos, she seized the moment and declared, "Let the wedding proceed. I'll marry you."He was the man of her dreams, and their journey after the wedding marks her pursuit of her newfound husband.Through countless trials and tribulations, she realized that she couldn't thaw the icy exterior of this man. Eventually, it was her turn to take a stand. The one who had always been subservient to him finally uttered one day, "I want a divorce."He asked, "What's the matter?""Loving someone is so draining," she replied."And what about being loved by someone?""I don't know. You've never loved me," she retorted, her voice tinged with sorrow."Then, from tomorrow, I will love you."Unbeknownst to her, everyone knew he treated her like a precious gem. He just never said the words 'I love you' out loud.
0415 viewsOngoing
Slow Ride: A Rough Riders Short, Book # 8.5
Slow Ride: A Rough Riders Short, Book # 8.5
Lorelei James all
One long wedding reception. One impatient bride. One smitten groom. And one honeymoon in paradise… if they don't kill each other first. Keely McKay Donohue is enduring the longest wedding reception of her life: her own. The only saving grace is afterward she’ll have two weeks alone with her new husband. But rather than agreeing to a quickie to officially consummate their marriage, Jack is adamant they hold off until reaching their honeymoon destination. Jack believes his wait-for-the-honeymoon plan is romantic, until he realizes it’s only put Keely in a fighting mood. If he wants to get back on his temperamental bride’s good side, he’d better find a way to sweep his cowgirl off her boots. Fast.
0357 viewsCompleted
Hot and Rowdy: To Tame a Burly Man, Book One
Hot and Rowdy: To Tame a Burly Man, Book One
Frankie Love all
When Cassidy Jones shows up at the Burly Bar I know what I need. Her. Gentle in ways my calloused hands aren’t and tender in the ways I crave, there is no denying the spark. She just moved to town to nanny, but after one night I want to be the one looking after her. She’s never ridden a cowboy — let alone a horse, but it’s time she learns. And I’m just the cowboy to teach her. Burly is one town over from Home, WA where the Rough family lives. The Rowdy boys are their cowboy cousins. Get ready for them to lasso your heart!
0286 viewsCompleted
Time Bomb: Decker Brothers Duet, Book Two
Time Bomb: Decker Brothers Duet, Book Two
K.L. Donn all
From USA Today Bestselling Author KL Donn comes the second book in the Decker Brother’s duet, Time Bomb, a fire fighter romance. Tick. Tick. Tick. It’s the sound I hear when I look in the mirror, or when my mother reminds me of a certain internal clock too. It’s all I hear when I go on these blind dates my friend–Laken Decker–keeps setting me up on. Date one was a banker, all about numbers. Kind of boring. Date two was nice, maybe too nice. Date three was WHOA! A hot firefighter–Torque Decker–who kissed me like he was trying to steal my soul. Date four was not the hot firefighter from date number three. I wasn’t looking for another date from anyone–except maybe, the firefighter. Let alone seeing one of them again when a small kitchen fire ignites my coffee shop, The Perfect Cup. Now I’m burning up with my attraction for the sexy firefighter who saved me and the desire to overcome my past, the abandonment I feel from the one man I should have trusted most. Tick. Tick. Tick. Was all I heard after a bomb nearly derailed my career in a warehouse fire. I was only looking for some fun when my brother’s girl sets me up on this blind date with some chick I don’t know. But Ophelia Montgomery is way more than I bargained for. She speaks her mind, goes for what she wants, and man can the girl kiss. Her mouth says she doesn’t want more, but her body spoke volumes. She wants me. But she won’t call me. Until the fire that sets her life ablaze. There’s isn’t much I won’t do for her after she clung to me in the aftermath of an inferno neither of us were prepared for. Tick. Tick. Tick. Love is a Time Bomb but we have a lifetime to explore and ignite our flames. We hope.
0269 viewsCompleted

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