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CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
Drew Eric Whitman Self-Development
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More
0908 viewsCompleted
Guardian-In-Law
Guardian-In-Law
Kaze Lee just married the woman of his life, Darcy Quint, but on the night of their wedding, his family sent him to fight in a war on behalf of his brother. Forced to leave his wife alone, he fought many brutal battles and won many of them, ultimately winning the war. He returned with glory and honor, but his wicked brother poisoned him because of jealousy, turning him into a retard. Fortunately, an intimate session with his wife cured him. Never forgetting the oppression of his family and the insults he received from the world, he ought to take revenge on those who hurt him and his wife now that he had awakened.
0899 viewsOngoing
Strong, Silent Type: Rough Riders, Book 6.5
Strong, Silent Type: Rough Riders, Book 6.5
He’s a fool for letting her go… Wyoming rancher Quinn McKay is biding his time until his wife comes to her senses and calls a halt to this trial separation—he’d never believed their marital rough patch could become permanent. Libby McKay knew when she married the gruff cowboy that he wasn’t one to blather on about his feelings. But three months have passed, and her stubborn-as-a-mule husband is still living by himself. Seems he’d rather hold onto his pride than hold onto her. When Quinn realizes Libby is determined to move on if he doesn’t change, he asks her for one weekend to rekindle their love life and to hash out their differences. Reigniting their passion is easy. The hard part comes when they open up to each other and sort through past mistakes, figuring out if what remains between them is strong enough to survive a new beginning.
0891 viewsCompleted
Sweet Gone South: Love Gone South 1
Sweet Gone South: Love Gone South 1
Alicia Hunter Pace all
Chocolatier Lanie Heaven has good friends, a booming business, and the adoration of the citizens of Merritt, Alabama. But she also has a secret. After the devastating breakup with her long time college boyfriend, she lost a baby and the hope of ever having a child - the thing she desires above all else. Though still grief-stricken eighteen months after the accident that killed his wife and best friend, Judge Luke Avery is lonely for the company of someone other than his three-year-old daughter, Emma. When Luke moves into the apartment above Lanie's candy shop, Lanie and Emma fall in love at first sight and Luke finds himself along for the ride. It's so easy for the three of them to slip into a life as sweet as the candy in Lanie's shop. But when Emma calls Lanie Mommy, Luke realizes things have gone too far; he has to propose to Lanie or walk away. He isn't ready for marriage, but engaged isn't married. Lanie eagerly accepts but as the evidence stacks up, she must accept that Luke's love is not equal to her own. Can Luke find a way to slay his demons before the sweet life they have created goes completely south?
0881 viewsCompleted
Found By The Lycan King
Found By The Lycan King
Adriana, the alpha’s illegitimate daughter was hated and bullied by everyone for her birth and not having a wolf. On the night of her eighteenth birthday, she overheard her father talking to her brothers about giving her up to the Lycan king, in order to form a peace treaty.Xander is nothing like she expected, but one thing is certain, everything thing she has heard about him being ruthless is true. When the secret her father has vowed to take to his grave is now out in the open, Adriana realizes not having a wolf is the least of her problems. Will Xander stand for all his mate is made of when he finds out the truth about her, or will he discard her and treat her like every other woman he has been with?NOTE: This book is a Duet and the part two will be released in September. It is highly recommended that you read this first.
0861 viewsOngoing
She Wows the World Post-divorce
She Wows the World Post-divorce
After being secretly married for three years, Holly Sinclair's husband suddenly asks for a divorce. She hides the pain and leaves after taking the money he gives her. From that day on, her life goes uphill. She restores precious masterpieces and determines their authenticity. The world of vintage pieces is her oyster.After the divorce, a certain ex-husband is filled with regret when he sees Holly on TV, showing off her skills. He turns into her loyal fan and chases her around the world. "I'll give you my heart and soul, babe. Please, come back to me."Holly says, "Sorry, but I'm busy. I have too much to do!"Later, she meets the man who saved her when she was younger. On the day of her wedding, she receives some horrible news. She leaves her groom at the altar and mourns her ex-husband's supposed death. Pain is all she feels.Then, her ex-husband suddenly shows up, wounded but alive, and gets on one knee before her while holding out a diamond ring. "Let's remarry, babe!"
0817 viewsOngoing
Manage Your Mindset: Maximize Your Power of Personal Choice
Manage Your Mindset: Maximize Your Power of Personal Choice
Janet Hanson all
As the foremost researcher in the area of correlating mindset with a variety of organizational learning factors, having performed a survey validation study of the Mindset Works, Inc. What’s My School Mindset? Survey and the Project for Educational Research That Scales (PERTS) academic mindset survey, the author has discovered links between the philosophical positions one holds and the theory of mind that describes what makes humans different from animals. This book proposes that the ability to recognize and respond to the differences between what we “see” and others “see” is the key reason for individuals, groups, and organizations to succeed or to fail. How we perceive differences and respond to them changes the way our brain develops and how our systems are designed. This book provides strategies for supporting continuous development and growth in individuals, in group dynamics, and in system/organizational development using the most current understanding and propositions of theories of mind. Our theories of physics are expanding through Newtonian, Classical, on to Quantum. Our technologies are expanding from simple tools, to industrialization, to digital information systems, and on to holographic imagery and virtual realities. Biological understandings have grown from magical beliefs about life, through static views of fixed DNA, to cloning, and the potential to regenerate organs and extend life. Our world is in need of an update on the social transformations occurring in human understanding that apply to addressing key issues of our day. This book revisits the concepts discussed in mindset theory and reframes it with a larger, more inclusive potential for understanding our world that empowers our ability for personal choice to improve our lives.
0808 viewsCompleted
Kalliopee: A Princess's Sacrifice
Kalliopee: A Princess's Sacrifice
After years of violent battles, Kalliopee agrees to sacrifice her freedom by marrying the prince of the enemy kingdom in order to bring peace. In a world where women are treated as slaves rather than wives, she is still delighted to be reunited with her first love, Karel. However, life is unpredictable, and the horrors of war have transformed Karel into a tough and ruthless heir to the throne, who despises the Viridians more than anything. While he has no qualms about mistreating Kalliopee, his determination wavers when confronted with her striking eyes. In the midst of desire and animosity, schemes and plots, dreams and disillusionment, will the princess’s heart endure the price of her liberty?
0800 viewsCompleted
Conversations with Buddha: A Fictional Dialogue Based on Biographical Facts
Conversations with Buddha: A Fictional Dialogue Based on Biographical Facts
Joan Duncan Oliver all
Imagined by one of the world's leading experts on Buddhism, this fictionalised conversation presents the essential biography of its famously wise founder. A relaxed chat with the Buddha tells us what he thought about impermanence, karma, mindfulness, compassion, love, and everything else that leads us toward a true understanding of ourselves and the cosmos. We know him as the Buddha, the "Awakened One". Born Siddhartha Gautama 2,500 years ago in northern India, he became one of the world's greatest spiritual leaders. He suffered as we do, then by his own efforts found the key to liberation from the bonds of desire, hatred and ignorance. As Westerners living in relative prosperity, we can identify with this man who had it all - love, success, money, talent, privilege - but set these things aside to search for something deeper and more enduring. This book presents an account of the Buddha's life followed by a series of plausible and illuminating but imagined conversations, which probe all aspects of his philosophy for living. The insights he conveys here offer us practical wisdom for a better life.
0798 viewsCompleted
A Match Made in Monaco: Girls Weekend Away, Book Four
A Match Made in Monaco: Girls Weekend Away, Book Four
Shana Gray all
When the cynic... Fredi doesn’t believe in love. She might be a successful bridal gown designer but that’s just business. Sure, she’s watched her three best girlfriends fall head over heels with the men of their dreams but she’s certain that’s not in the cards for her. That doesn’t mean that she’s not interested in some fun with a handsome movie star––one who just happens to be her assigned date for her best friend’s wedding in Monaco. Meets the movie star... Zayn’s used to women falling at his feet so he’s utterly captivated by Fredi’s quick wit and her refusal to be impressed by him. Their chemistry is off the charts and their connection is something unexpected. Sparks are about to fly... With only a few days before Fredi disappears back to her life, Zayn is determined to convince her that she can trust him with the one thing she swore to never give anyone–her heart. Each book in the Girls Weekend Away series is STANDALONE: * What Happens in Vegas * Meet Me In San Francisco * The Nashville Bet * A Match Made in Monaco
0789 viewsCompleted
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