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CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
Drew Eric Whitman Self-Development
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More
0676 viewsCompleted
Second Marriage to Mr. Rich
Second Marriage to Mr. Rich
Everyone knew that Oceanford's most infamous rich kid, Ned Fletcher, was madly in love with his genius childhood sweetheart, Angeline Emmerson.But after an accident, Angeline falls into a coma, and Ned loses his memories.Two years later, Angeline wakes up from her coma. At this point, Ned already has another lover. For the sake of his new lover, he forces Angeline to agree to a divorce. Angeline leaves after being thoroughly disappointed.Five years later, Angeline is about to marry someone else when Ned shows up at her door."I remember everything now, Angeline. You can't marry someone else!"An adorable child says, "Mommy, don't talk to the bad guy. Daddy will get jealous!"After that, the child reaches for Sean Lawson, who has just gotten out of his car. "Carry me, Daddy!"
0608 viewsOngoing
First Comes Marriage, Then Comes Love
First Comes Marriage, Then Comes Love
Sarah Gardner is rushing to get herself married. She doesn’t require her partner to be filthy rich or anything, just without any vices or bad habits. As long as he fits that bill, she’ll marry him. Charles Xander is being forced by his domineering mother to marry. Thus, he ends up hitched to a woman his mother picked out for her. In any case, neither of them have time to date anyway. Besides, they’ll need to get married at some point, so why does it matter who they marry at all? Things change, of course. And for Sarah and Charles, they inevitably do…Even if they never expected them to.
0593 viewsOngoing
The Pampering CEO: Don't Mess With My Secretly-Married Sweet Wife
The Pampering CEO: Don't Mess With My Secretly-Married Sweet Wife
Before their marriage, he said, “Our marriage is just an agreement on a piece of paper. Privately, we have nothing to do with each other.” After their marriage, whenever she ran into trouble, he would help her. When she was bullied, he would protect her. She obeyed the agreement and hid the fact that they were married but he announced to the world that she was his wife. When he secretly slipped into bed again, Susan got agitated. “What do you actually want?” He wore an innocent look as he begged, “Please hug me. Please kiss me. Please…” Facing the rogue CEO, Susan could only admit defeat. It was only many years later that she realized that he had loved her for a very long time.
0420 viewsOngoing
Stop Flirting With Me, Doctor
Stop Flirting With Me, Doctor
"Let go of me! Hey—" "You want me to let go of you? Not until you satisfy me!"In order to save the child in her womb, Yvette Ortega puts on a show and feigns her own suicide. From that day onward, she ceases to exist in Alexander Crawford's world, and the mention of "Yvette" becomes taboo to him.Beyond anyone's expectation, the two meet again four years later. She finds him cold, merciless, and absolutely hating her guts. But as time goes on, he finds that he's once again, utterly and hopelessly intoxicated with her and desperately needs her, both in his life and in his bed …
0418 viewsOngoing
The President's Darling
The President's Darling
Once upon a time, she had a happy family and lived a comfortable life. But because she fell for the wrong guy, everything was ruined.The man she'd fallen for gets together with her best friend.She shows up for their wedding, looking awkward. All she wants is an explanation and some closure, but she's subjected to humiliation. Then, everything changes when another man appears and saves her from that hellhole.How will a marriage that's related to a family's survival turn out?In this marriage, they clash and butt heads while getting to know each other. Will the hint of love that sprouts over time wilt and die after all the hardships they go through, or will it grow into a proper plant? And where will she go from here?
0404 viewsOngoing
My Four Miraculous Treasures
My Four Miraculous Treasures
Willow Nason suffered a calculated betrayal. Her virginity was taken, and the man from that fateful night left a token of his presence behind.However, she lost the token and could not locate the man, leaving her with nothing and an uncertain future.Five years later, armed with four little treasures, she returned with a determination to turn things around.Unintentionally, she drew the attention of an immensely powerful figure who held the power to make life-altering decisions in the world.First child: "Mommy, I've hacked into the tycoon's company. He'll come to apologize to you."Second child: "Mommy, I accidentally got involved in a scheme and lured the tycoon to our home."Third child: "Mommy, the tycoon wants to take me abroad to taste gourmet food."Fourth child: "Mommy, Daddy left you a priceless token."She had always believed her treasures to be ordinary little kids, so why were they all prodigies?!Then, a certain influential figure who was cold and imposing arrived at her home. He forced her to the corner of the bed and said, "Woman, you gave birth to my children secretly. You need to be held accountable for that." "What do you want me to do?" Willow said in a panic.The tycoon wrapped his arm around her waist. He flashed her a devilish smile and said, "Give birth to another one."
0395 viewsOngoing
Rags to Riches
Rags to Riches
She doesn't know this yet, but he is the richest man in the entire world.Marcus Coleman is the matrilocal live-in husband of Vivian Lorimer, the belle of Cromford City and a member of one of Cromford City's upper-middle-class families. However, he is also the Pantheon's Drakon—a position that enables him to shower anyone with luxuries unimaginable to humankind.As Marcus and Vivian's wedding anniversary draws closer, the taunts directed toward them are vicious as ever. However, unlike all the previous disappointing years, this year, Vivian is in for a surprise. A mysterious supreme billionaire appears, showering her with gifts one could only gaze at in envy. As the tensions in the Lorimer family reach an all-time high, can Vivian simultaneously save her family and find out the identity of the billionaire before her world comes crashing down around her?
0386 viewsOngoing
Wanted: His Runaway Wife
Wanted: His Runaway Wife
An unexpected turn of events brings Dawn Somner into Hugo Baird's room, where she manages to make use of him to fulfill her dreams of having a child. But the very next day, Hugo sends out a city-wide wanted notice for her. "Come on, Mr. Baird, I just borrowed some of your genes. Is it really necessary to post a wanted notice on every mainstream media channel?" "You either abort the baby, or I'll pamper you for life," Hugo answers. Dawn has never met such an unreasonable person. "All I wanted was to borrow some of your genes … Had I known this was how things were going to turn out, I never would have done it!" "Too late." Hugo smiles seductively.
0383 viewsOngoing
The Girlboss Begs for Remarriage
The Girlboss Begs for Remarriage
Three years after getting married and striking it rich, the lady who scorned her husband's incompetence and divorced him realized afterward that he was the golden ticket she never deserved!
0325 viewsOngoing

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