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FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More

They say librarians are old-fashioned. I’m anything but. As a 23-year-old woman I have my whole life ahead of me, and I’m in no rush to settle down. But my favorite patron of the Golden Creek Library has a different opinion … and at 72, Charles McArthur is hard to argue with. He wants to set me up with his grandson and I don’t have the heart to say no. When my date comes to my door, I am oh-so-glad I said yes. Chuck McArthur is a tall, dark, and handsome man who happens to love books as much as I do. He calls me Cookie, just like his gramps, and I’m more than eager for him to have a taste. Luckily for me, he likes a woman with some curves, and lucky for him, his dirty talk is quickly becoming my favorite sound. Best part? Chuck and I want the exact same thing: a no strings attached relationship But when tragedy strikes, everything changes. I may like it when he talks wordy to me … but maybe I need more than talk. Maybe I need forever.

She doesn't know this yet, but he is the richest man in the entire world.Marcus Coleman is the matrilocal live-in husband of Vivian Lorimer, the belle of Cromford City and a member of one of Cromford City's upper-middle-class families. However, he is also the Pantheon's Drakon—a position that enables him to shower anyone with luxuries unimaginable to humankind.As Marcus and Vivian's wedding anniversary draws closer, the taunts directed toward them are vicious as ever. However, unlike all the previous disappointing years, this year, Vivian is in for a surprise. A mysterious supreme billionaire appears, showering her with gifts one could only gaze at in envy. As the tensions in the Lorimer family reach an all-time high, can Vivian simultaneously save her family and find out the identity of the billionaire before her world comes crashing down around her?

Silvia Pond thought that she could make Neil Remus fall in love with her three years into their marriage. Yet, all she got were photos of him having sex with her twin sister!Silvia eventually gave up on him and decided to free herself from their marriage. However, when Silvia passed Neil the divorce agreement, he tore it up right in front and threatened her. “You want a divorce? Over my dead body!”Silvia only felt indifferent when she saw his enraged expression. “You can only choose one. It’s either me or Ada.”In the end, Neil chose Ada. But when he lost Silvia for good, he finally realized that he had fallen in love with her a long time ago.

When the cynic... Fredi doesn’t believe in love. She might be a successful bridal gown designer but that’s just business. Sure, she’s watched her three best girlfriends fall head over heels with the men of their dreams but she’s certain that’s not in the cards for her. That doesn’t mean that she’s not interested in some fun with a handsome movie star––one who just happens to be her assigned date for her best friend’s wedding in Monaco. Meets the movie star... Zayn’s used to women falling at his feet so he’s utterly captivated by Fredi’s quick wit and her refusal to be impressed by him. Their chemistry is off the charts and their connection is something unexpected. Sparks are about to fly... With only a few days before Fredi disappears back to her life, Zayn is determined to convince her that she can trust him with the one thing she swore to never give anyone–her heart. Each book in the Girls Weekend Away series is STANDALONE: * What Happens in Vegas * Meet Me In San Francisco * The Nashville Bet * A Match Made in Monaco

Most people often see marriage as a reincarnation for women. So, countless foolish women jump into one without a second thought. Many people see my husband as the perfect husband. He cared for me and loved me in every way. Yet, he still cheated on me right under my nose. Faced with the hypocrisy and ugliness behind his facade as a perfect husband, I've decided to serve him karma on a silver platter!

"Let go of me! Hey—" "You want me to let go of you? Not until you satisfy me!"In order to save the child in her womb, Yvette Ortega puts on a show and feigns her own suicide. From that day onward, she ceases to exist in Alexander Crawford's world, and the mention of "Yvette" becomes taboo to him.Beyond anyone's expectation, the two meet again four years later. She finds him cold, merciless, and absolutely hating her guts. But as time goes on, he finds that he's once again, utterly and hopelessly intoxicated with her and desperately needs her, both in his life and in his bed …

Willow Nason suffered a calculated betrayal. Her virginity was taken, and the man from that fateful night left a token of his presence behind.However, she lost the token and could not locate the man, leaving her with nothing and an uncertain future.Five years later, armed with four little treasures, she returned with a determination to turn things around.Unintentionally, she drew the attention of an immensely powerful figure who held the power to make life-altering decisions in the world.First child: "Mommy, I've hacked into the tycoon's company. He'll come to apologize to you."Second child: "Mommy, I accidentally got involved in a scheme and lured the tycoon to our home."Third child: "Mommy, the tycoon wants to take me abroad to taste gourmet food."Fourth child: "Mommy, Daddy left you a priceless token."She had always believed her treasures to be ordinary little kids, so why were they all prodigies?!Then, a certain influential figure who was cold and imposing arrived at her home. He forced her to the corner of the bed and said, "Woman, you gave birth to my children secretly. You need to be held accountable for that." "What do you want me to do?" Willow said in a panic.The tycoon wrapped his arm around her waist. He flashed her a devilish smile and said, "Give birth to another one."

"You are playing with fire, doll," he warned, eyes dark and dangerous. "A very deadly fire." I looked at the chains on the bed again and pictured them clamped on my wrists, my tits and pussy in full display... Maybe deadly will do for now... *. *. *. *.*Harbouring feelings for someone older than me seems deadly especially when the said person is my uncle. Despite knowing this, the thirst for a drop from his hot-as-hell river of sexiness can't be quenched. Fantasies turned into cravings which in turn spurred the implementation of my devious plans to get him all to myself. Will this blood barrier push him away from acknowledging this mutual feeling of lust, or will his fuel be poured on my burning coals?

Take her! She is ours! The little wolf in front of me seemed as frozen as me, but that ancient old need only turned stronger now that she stood in front of me. I reached out and grabbed her by her neck. She gasped, shocked, and then I pushed her backwards, closing the door behind us and locking it. Yes, she was trapped now with the big, bad lycan king. *** Anastasia lost everything when she was a young child. Her entire family was killed by mysterious lycans. It leaves her scarred for life and burned after a violent fire takes her home from her. Anastasia swore revenge after she is found by her aunt and taken in. She will find the lycans who took her family from her and end them all. At a party where the lycan King Roman will introduce his new queen, Anastasia runs into the lycan king after he finds her in a bathroom. Suddenly he becomes the center of her world. But can she trust him when she has sworn she hates all lycans? Roman never wants to fall in love or even meet his mate. He chooses a queen. A friend he has known for many years, but at the very party where he is going to present her to all wolves and lycans, he runs into Anastasia. She is like no other woman he has met, and while he knows he must have her, Ana wants nothing to do with any lycan. Can Roman convince her to trust him? Or will Ana keep her heart closed forever? The scars on her body tell her never to let anyone in, but the lycan king's hands on her make her feel so warm. *Book 1*